Sees a game-changer in cloud in India, offers funding from its $2 bn global fund to firms setting up larger clouds
HP is betting big on cloud adoption in India.
The world’s number one PC vendor with a 16.9% global market share of shipments announced the launch of its HP Converged Cloud in Mumbai on Wednesday, a day after its US launch.
Cloud is a model for delivering IT services in which resources are retrieved from the internet through web-based tools and applications, rather than a direct connection to a server. Converged cloud refers to combining traditional, private, public and managed clouds.
Targeting the $2-3 billion cloud market in India, which it expects to grow 30-33% yearly, HP believes its new cloud offering will drive its India revenues.
Neelam Dhawan, managing director, HP India, said, “The cloud market is worth $69 billion globally and cloud contributes 0.5% of the total ICT spend in India. This is despite the general perception that cloud has not yet caught up in India. With our new converged cloud solution, we are expecting mass-scale cloud adoption in India, by simplifying the process of cloud adoption for SMEs.”
HP has set up the maximum number of private clouds in India -70 in the last 18 months as against 575 private and public clouds globally.
Dipen Shah, head of fundamental research, Kotak Securities, said, “Cloud will be an important part of the delivery mechanism going ahead as it provides a change from fixed to variable costs - or capex to opex, besides greater efficiency. Thus, it will be a game-changer for companies in India and abroad.”
Santanu Ghose, country head- converge infrastructure solutions, HP, said, “We are seeing significant cloud adoption in India from segments such as IT/ITeS, healthcare, education and retail. The recently launched 4G will also push cloud adoption as it will provide for converged flow of big data.”
A Deloitte TMT report released on Wednesday said, “The Indian cloud computing services market is projected to grow at a CAGR of 76% from 2010 to reach $15-18 billion by 2020. Growth is expected to be primarily driven by enterprises migrating workloads to virtualised cloud models. Adoption by SMB and individual users will also contribute to the growth.”
HP has set up a $2 billion global fund to provide flexible leasing options, asset management and staggered payments to companies looking to set up large clouds. It has partnered with Microsoft and Avaya, a global unified communications player, to offer enterprise cloud services that include setting up the cloud from scratch - something that makes HP differ from Google and Amazon.
So will cloud become a game-changer for HP in India?
Praveen Bhadada, director- market expansion, Zinnov, an IT consultancy firm, said, “Cloud is expected to make up 10-15% of the total India IT investments by 2015, so I believe this will be a game-changer for HP and contribute a large chunk to their revenues. The Indian market is now cloud-ready and IT departments believe its adoption will transform their business.”
HP is planning to launch its public cloud on May 10, which will allow developers to deploy services within minutes and pay only for the resources they use. Also on May 10, HP Cloud Services will introduce, as a private beta, two additional Infrastructure-as-a-Service offerings: a relational database service for MySQL, and a block storage service that supports movement of data from one compute instance to another. The company also plans to make a significant channel partner announcement in Mumbai in the next two weeks.
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