Google Doodle features 70th anniversary of La Tomatina festival

Google is celebrating 70 years of La Tomatina festival by dedicating its doodle to the day.

The animated doodle shows a bunch of kids enjoying the world's biggest food fight while one kid is hanging up on pole with a scared emotion on his face. The doodle is created by Nate Swinehart.

La Tomatina is a food fight festival, which takes place on every last Wednesday of August in the town of Bunol near to Valencia in Spain.

Hrithik Roshan's movie Zindagi Na Milegi Dobara, made the festival popular in India. Due to the popularity of the movie, Indian cities too started celebrating the festival on small scale.

The festival was first started in 1945 when a man was pushed off in town's parade and in a fit of rage he started throwing tomatoes at passerby and the same response from them turned it into a tomato war.

People repeated the act following year and then authorities of Bunol made it an official festival in 1957.