The Cricket Board and its private broadcast partner Nimbus on Thursday described the Broadcasting Bill passed by Lok Sabha as "detrimental" to their business.
NEW DELHI: The Cricket Board and its private broadcast partner Nimbus on Thursday described the Broadcasting Bill passed by Lok Sabha as "detrimental" to their business.
The bill makes it mandatory for private broadcasters to share live feed of major sports events with Doordarshan and All India Radio on a free to air basis.
BCCI marketing committee chairman Lalit Modi said the bill passed on Thursday will affect the long term incomes of BCCI, its partners, state associations as well as the players.
The BCCI and Nimbus, which has bought the telecast rights for cricket matches in India for a four-year period for a whopping USD 612 million, held a three-hour meeting here today after which Modi and Nimbus head Harish Thawani told reporters that they proposed to take care of encryption of signals on Doordarshan transmitters.
They said BCCI and Nimbus were ready to pay for encryption of signals on the 1400 transmitters of the public broadcaster throughout the country.
Thawani said the bill was "detrimental" to Nimbus' interests as regards to conditionalities on Direct-to-Home transmission and encryption of signals.
He said the measure would be a one-time solution for such issues with relation to all sports in the future, not just cricket.
They will put their proposal in front of the committee formed by the government to look into the matter and hoped for a favourable response.
Referring to DTH, Thawani said it was a rich man's medium and the poor should not be made to subsidise for it.
He said Nimbus and BCCI had no problem with the common man watching the matches on the terrestrial network but wanted the DTH signals to be encrypted as it would be piracy if they went into neighbouring countries.
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