From Being Human to Being Smart, Salman Khan vying to get into the smartphone business

Bollywood actor, entrepreneur and superstar Salman Khan may be throwing his hat into the smartphone business. According to a report in the Economic Times, The celebrity has apparently been toying with this idea for several years now, and is on the verge of launching his homegrown smartphone brand, ostensibly named Being Smart.

The phones will apparently be priced in the sub Rs 20,000 price range, pitting them against comparable devices from the likes of Xiaomi, Oppo and Vivo in the entry level to upper middle pricing range. The actor is likely to hold a majority shared in the company either personally or via his family members, and is in search for external investors. He is also rumoured to be building a leadership team to drive this technology venture where he may poach senior members of large mobile phone companies. He has purportedly even selected the Chinese factory that will be assembling these devices. There is no word as to whether any of the manufacturing is likely to happen locally. Also no details as to the specifications of the phone are known.

From all indications, similar to his Being Human charitable foundation this one is also poised to donate a significant part of the profits to his foundation. The smartphones are likely to be available at his Being Human retail store outlets, and subsequently at other online and offline mobile and electronic retail chains.