Noida boy Cheeku, who wanted to buy Thar for Rs 700 visits car plant, Anand Mahindra says...

Do you recall the young Noida boy who desired to spend Rs 700 on a Mahindra Thar? Although he hasn't purchased the car yet, he had a wonderful visit to the Mahindra plant in Chakan, close to Pune. Mahindra Group Chairman Anand Mahindra shared a cute video of Cheeku Yadav maximising his time at the Chakan plant on X, and it quickly gained popularity.
Anand Mahindra had shared a video of Cheeku in December, where the young child could be seen discussing with his father the possibility of purchasing a Thar for Rs 700. Later, more on that.

When Cheeku and his parents arrived at the Chakan plant in a red Thar, the workers gave him a tour of the facility. In an attempt to record a demo reel, he strolled around and looked inside some Mahindra cars. Cheeku was also given a toy named Thar, which made him very happy.

 Anand Mahindra wrote in the caption of the post, “CHEEKU goes to CHAKAN. From a viral video to a real-life adventure, Cheeku, the young Thar enthusiast, visited our Chakan plant, bringing smiles and inspiration with him. Thank you @ashakharga1 and Team @mahindraauto for hosting one of our best brand ambassadors! And I’m hoping it also prevents him now from asking his Dad to buy him a Thar for only Rs 700."

CHEEKU goes to CHAKAN.

From a viral video to a real-life adventure…Cheeku, the young Thar enthusiast, visited our Chakan plant, bringing smiles and inspiration with him.

Thank you @ashakharga1 and Team @mahindraauto for hosting one of our best brand ambassadors!

(And I’m… pic.twitter.com/GngnUDLd8X

— anand mahindra (@anandmahindra) February 1, 2024