Pune: Buoyed by its success in Loksabha elections where Bharatiya Janata Party tasted great success projecting Narendra Modi on social media platforms and innovative programmes like Chai Pe Charcha, the party will be now turning the arclights on its state president Devendra Fadnavis.
The party will be setting up war rooms across the state and a team of 40 members will be formed in every district that will organise events like ‘Ask Devendra’ on the lines of Chai Pe Charcha.
Shweta Shalini, the co-convener of the party’s IT Cell in Maharashtra told dna that BJP believes in PPT model which gives thrust on people, processes and technology root to convey the message across instead of only relying upon technology. “Many people may not know this, but any content or message that was sent across by BJP reached the last man in 19 seconds starting right from the top and we want to bring this time to 9 seconds during the assembly elections,” said Shweta.
Claiming BJP will be replicating its national model in Maharashtra, Shweta said, “There would be a core team of 40 members for every district who would be IT trained and they would ensure setting up of technology network by using cloud and mobile applications.’ BJP had reached out more than 150 million first time users like
She said that the party would be setting up as many war rooms as possible across the state but it would ensure that all the major centers and cities have war rooms in places much before the elections are announced. The war rooms would be set up in July in major cities of Mumbai, Pune, Nashik and Nagpur.
The party is also in the process of connecting all the district units through video conferencing. She said that state unit president Devendra Fadnavis would be holding at least two video conferencing meetings with important party officials and senior party workers in each district at least twice a month. Fadnavis would start such video conferencing meetings from next month and he would talk to a batch of 25 to 30 party workers and leaders at a time. In addition to this, Shweta said,” `Ask Devendra’ service would provide an opportunity to have a dialogue with state unit president, where people can ask questions to Fadnavis and this service also would be launched in July.”