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Food aside, Mastani dress fever grips Mohammad Ali road visitors

A shop owner, Baadshah Fazluddin Kaldane, said, "All the women customers who come to my store say they want to look like 'Mastani' this Eid. I am selling the Mastani dresses for the highest price in the area."

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An illuminated Jama Masjid adds colour to the landscape of Bandra on the occasion of Eid on Wednesday
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While Mohammad Ali road is best known for its Ramzan delicacies, it is also popular among women for selling items having "unique patterns and designs". And 'Mastani' dress and earrings, inspired by the historical flick Bajirao Mastaani, are completely stealing the show. The dresses worn by Deepika Padukone are now the flavour of the festival (and the season). Shopkeepers are trying to cash in on Eid clothing and jewellery, while also trying to make sense of this new craze.

A shop owner, Baadshah Fazluddin Kaldane, said, "All the women customers who come to my store say they want to look like 'Mastani' this Eid. I am selling the Mastani dresses for the highest price in the area."

"I have bought three dresses till now, two of them the 'Mastani' ones," exclaimed a housewife, Nazia.

Another, Shazia Khan who was shopping with her friends, said, "All three of us have seen several patterns and designs of the 'Mastani' dresses; here, all the dresses are really beautiful. So, we bought the dresses as well as the Mastani earrings."

However, it hasn't been a complete windfall for shopkeepers this festival. Some have complained about low sales this year, blaming the monsoon and inflated prices by the middlemen.

Shoe stall owner Nehmatullah Khan said, "Until last year, women would buy at least two pairs of shoes from us. This year, the market is a little cold."

Talking about the sale of gold during Eid, manager at Nasir Gold Abdul Rehman said, "This year, the prices are too inflated, but we cannot help it either. Sales of gold have been quite low, way more than what they were last Eid."

"People refrain from coming outside due to the heavy rains. Not to mention, the traffic is so much that it congests the roads, increasing the threat of pickpocketing in the area," said Shamshed Khan, another stall owner.

However, shop owner Hussian Khan said, "This year, the police protection is way better than last year. Throughout Ramzan, I haven't heard many cases of chain-snatching or pickpocketing."

Traffic policeman Suresh Bhujbal said, "This is the first year that we have put up barricades to protect the mosques. Some roads are blocked for cars after certain hours to avoid chaos."

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