Global warming gets star-power!

Hema Malini, Ajay Devgan, Kunal Kapoor, Suresh Oberoi, Sri Sri Ravi Shankar and Shankar Mahadevan have come together to do their bit for a documentary on global warming that the General Secretary of the BJP Youth Wing for Mumbai, Ameet Satam, has produced. But the best part is that none of the people mentioned above took any money from the producer.

This documentary that is going to be officially launched on February 17 features Hema Malini, Ajay Devgan, Kunal Kapoor, Vatsal Seth, Sri Sri Ravi Shankar in the video, while Suresh Oberoi has done the narration. Shankar-Ehsaan-Loy have composed the background music, and the environment anthem has been sung by Shankar Mahadevan.
While the initial footage of the nine minute, fifty-seven seconds Hindi documentary Vasundhara has been bought for Rs 80,000 by CNBC, Ameet says, “This documentary has been made within a budget of two lakh. The actors featured in it for free.” That apart, this documentary has been endorsed by Al Gore’s NGO Climate Project India.

And it seems like everybody is gung-ho about enlightening Indians about the negative effects of global warming. Ameet reveals, “As part of their corporate social responsibility initiative, PVR Cinemas has agreed to showcase the documentary (which I have cut short to three-and-a-half minutes) before a movie. They will screen it across all their cinemas all over the country for a month for free.” Even CEO of Colors, Rajesh Kamat, has given his consent to air the entire documentary once on his channel for free.