Saawariya’, the Sanjay Leela Bhansali film to hit screens this Diwali, means a lot to Dan Glickman, chairman and CEO of Motion Pictures Association of America.
US studios are entering into deals with Indian filmmakers
NEW DELHI: ‘Saawariya’, the Sanjay Leela Bhansali film to hit screens this Diwali, means a lot to Dan Glickman, chairman and CEO of Motion Pictures Association of America, which represents the six big Hollywood studios-Paramount, Sony Pictures, Twentieth Century Fox, Universal, Walt Disney and Warner Brothers.
`Saawariya’, a co-production venture with Hollywood’s Sony Pictures, marks a new beginning for the Indo-US cooperation in the film entertainment.
More so, because Hollywood hardly poses any threat to the Indian film industry-95% of the films released in India are `desi’ and the remaining 5% international.
Glickman, addressing a CII session on `Hollywood’s vision of India’, on Monday, spoke of many other co-production deals that would ensure that Hollywood could have a decent share in the `desi’ box-office pie.
Besides the Bhansali film, there’s `Made in China’, which Warner Brothers is in the process of co-producing, Glickman said. `Made in China’ will be the first Indian film to be shot in China, and its worldwide distribution is scheduled to follow the conclusion of the Olympic Games in Beijing next August.
Then, there’s `Roadside Romeo’, an animated feature film which is a partnership between the Walt Disney Company and Yash Raj Films.
The film is expected to be released next year. Although co-production pacts between Bollywood and US studios is a big deal, that’s certainly not enough.
For, the American studios are keen on “promoting internationalisation of talent, and not just co-production,” Glickman said.
“We would like to see Indian talent in Hollywood films,” he added.
To a query on whether American filmmakers were contemplating outsourcing some of its scriptwriting work to India in the face of a strike call given by script writers in Hollywood, Glickman said, “it’s too early to comment”.
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