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Demonetization: Government to push for activation of RuPay cards

Nearly 60% of RuPay cards are active; the government will seek to encourage others to activate their cards to tide over the cash crisis.

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Sample of a Rupay enabled card issued by the State Bank of India.
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The New Delhi government will push for the activation of RuPay Debit cards, linked to Jan Dhan accounts, to help people tide over the cash crisis owing to demonetization.

According to a senior official, the city has around 36 lakh Jan Dhan accounts, out of which 70-80% has RuPay cards.

"Around 60% of those cards are active. We will push for the activation of the rest as people are struggling due to the shortage of cash. People will be made aware of the advantages of cashless transaction," the official said.

It is learnt that similar push will be made across the state as part of the Centre's initiative in this regard.

Services that can be availed through Rupay cards, are similar to those that can be done through Visa or MasterCard. Although RuPay cards are cheaper to use.

The State Bank of India had last week waived the merchant discount rate (MDR) on RuPay cards last week to facilitate and encourage digital transactions. 

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