At a time when global meltdown is taking a toll on almost every sector of the economy with markets facing numerous crises, the automotive design industry seems unperturbed.
At a time when global meltdown is taking a toll on almost every sector of the economy with markets facing numerous crises, the automotive design industry seems unperturbed, said Dilip Chhabria, a renowned car designer, who has designed cars for James Bond films, Bollywood actors and other eminent personalities worldwide. The technocrat was in Vadodara on Saturday for ‘Footprints-2009’, a fest of MSU’s faculty of technology and engineering.
He interacted with students about aspects of car designing and affirmed that the automotive design industry is unlikely to be moved by global slowdown because of its rapidly changing market that depends on people’s tastes and preferences. With a change in people’s taste, there is an increase in demand for the new designs, which come into the market every four years. This shows that the automotive designing market cannot remain the same for long which is why despite a slowdown the market is expected to grow.
Chhabria believes that the future of the automotive design industry in India is glorious. Like the European and other thriving foreign markets, the Indian market has also come of age and is getting active on the automotive design front. “Car designing in India has started to gain recognition. People are now taking interest in newer designs and the designers are also performing well. Besides, people’s interest in designing vehicle and the level of creativity among Indian car designers are also showing good developments,” he said.
While talking about the ‘Ambierod’ he recently designed for Sanjay Dutt, Chhabria said, “Sanjay needed a bigger car since he spends most of his time travelling for the shoots. His car is aggressive looking, futuristic and sophisticated.” Chhabria is also designing cars for other Bollywood stars like Shahrukh Khan and Hritik Roshan.
The trend of bigger vehicles is in and most actors, who believe their vehicle is like their second home, prefer the larger Volvo type designed car, which are equipped with all the facilities they need.
The designer is also opening a school for automotive designing at Pune. “I have been receiving umpteen calls from parents and students asking if there is a career in automotive design industry. It then struck me that a design institute for churning out competent designers is a good idea.”
While interacting with students Chhabria explained, “When I design a car, the only thing I have in mind is how to make it durable for the next 10 years. I design it in a way that it has a long run value and for that imagination plays a very important role. The foremost thing any designer needs to do is to conceptualise the design; only then can he move on to the curves, style and the accommodation factor.”
When students inquired about the scope in this field Chhabria said,
“One has to be very creative and imaginative. The Indian youth has immense potential and so does the industry; the combination of the two can make the future of the automotive designing in India a lot brighter than it is now.”
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