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Maruti sells over one lakh Balenos in domestic market

Several high-end features and technologies in the Baleno hatch, like the Apple CarPlay, have attracted young customers, Maruti's R S Kalsi said.

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Country's largest carmaker Maruti Suzuki India (MSI) said its premium hatchback Baleno has crossed one lakh cumulative sales milestone in the domestic market in less than one year of its launch.

The auto major had launched Baleno in India on October 26 last year. Besides domestic sales, the company has shipped out 33,800 units of the car to various markets across the globe, including Japan and Europe.

"Baleno is one of the big success stories of the Indian auto industry. Baleno carries our new design philosophy and is equipped with several high-end features and technologies like Apple CarPlay that have attracted young customers," MSI Executive Director Marketing & Sales R S Kalsi said in a statement.

The company's engineers have ensured that built on an innovative new platform, Baleno offers superior ride and handling, besides best-in-class fuel efficiency, he added.

"Safety features like dual airbags and ABS with EBD are standard in Baleno -- another first for this segment. It is truly a symbol of Make-in-India," Kalsi said.

Besides the one lakh Baleno cars that are sold, many customers have placed orders for the car and will receive delivery in the next few months.

"We have optimised our production so that we can deliver their cars in the committed timeframe while ensuring the highest levels of quality," Kalsi said.

Baleno is exclusively manufactured in India. It is the first car from the MSI stable to be exported from India to Japan. Apart from Japan, the vehicle is being exported to Europe, Australia, New Zealand and Latin America.

Maruti has plans to export the car to 100 international markets. 

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