Viral
Blinkit, a leading player in India's Q-commerce scene, made headlines with its lightning-fast delivery of a gujiya mould in Bengaluru
Updated : Mar 24, 2024, 01:33 PM IST
In the rapidly evolving landscape of Indian e-commerce, the emergence of quick commerce, or Q-commerce, has sparked a fierce competition between platforms like Blinkit and Zepto. Blinkit, an online grocery store, has gained traction by focusing on ultra-fast deliveries, revolutionizing the convenience of shopping from home. Recently, the company achieved a remarkable feat by delivering a gujiya mould to a Bengaluru-based customer in just three minutes.
APPRECIATION POST
— Tanay Srivastava (@SinAyByCosAy) March 22, 2024
Mom’s Gujia mould broke. Couldn’t go to get one immediately.
Ordered from @letsblinkit
It arrived in 3 freakin minutes
This is some level of operational excellence @albinder
Two years back I believed Blinkit is weak operationally
Perspective changed pic.twitter.com/VDVRLbMFrD
The astonished customer, Tanay Srivastava, shared his experience on social media, praising Blinkit's operational efficiency. Srivastava recounted how he urgently needed a gujiya mould and decided to order it from Blinkit. To his amazement, the product arrived within three minutes, intact and ready to use. Sharing screenshots of the order summary and a snapshot of his mother using the mould in the kitchen, Srivastava expressed his newfound admiration for Blinkit's swift service.
"Mum's Gujia mould broke. Couldn’t go to get one immediately. Ordered from Blinkit. It arrived in 3 freakin minutes. This is some level of operational excellence. Two years back I believed Blinkit was weak operationally. Perspective changed," Srivastava wrote, underscoring the transformative impact of Blinkit's rapid delivery.
Albinder Dhindsa, the founder of Blinkit, chimed in on the conversation, expressing delight at Srivastava's changed perspective. "Glad we were able to change your perspective! Happy Holi to you and the family," Dhindsa commented, extending festive wishes to the customer.
Srivastava's tweet quickly gained traction, garnering over 8,000 views and numerous likes. One user humorously remarked, "Blinkit took its name way too seriously," highlighting the astonishing speed of the delivery.