By 2020, India is set to become the world's youngest country with 64 per cent of the population in the working age group.
Kult, a new age telecom brand, forays into the Indian smartphone market with its smartphone 10 (Ten). 10 (Ten) was conceptualized and designed in India , China and Taiwan in association with Wistron Corporation, Taiwan, a global fortune 500 company and a leading Original Design Manufacturer (ODM).
Kult comes into being with its maiden smartphone 10 (Ten) to address the ever increasing demands of consumer for a powerful, fast yet simplistic user experience at an affordable price point. Kult brand philosophy is hinged on delivering "perfection inspired by simplicity" offering best in class technology for a redefined consumer experience, through symmetry in design, best in class components and premium specs, all at the right price.
By 2020, India is set to become the world's youngest country with 64 per cent of the population in the working age group. As a result, while overall phone market in India has shrunk, the smartphone market has flourished exponentially with a 44 per cent, year-on-year, growth. By 2017 India is predicted to overtake the US to be the second-largest smartphone market globally.
Announcing the launch of 10 (Ten) by Kult, Nitesh Gupta, Founder, said, "We are witnessing a tremendous shift in consumer behaviour. The inception of the brand Kult has been to leverage technology to make for a simpler yet powerful consumer experience."
Tony Navin, Senior Vice-President (Partnerships and Strategic initiatives), Snapdeal said, "We are excited to partner Kult for launch of its first flagship device in India exclusively on Snapdeal platform. 10 (Ten) by Kult offers great value to Indian consumers with its high-end, world class features and design. We are confident that Snapdeal consumers will benefit from this partnership and will contribute to our growing mobility portfolio."
Kult has partnered with Telecare, which has a reach of over 500 service centers across India, for providing after sales services.
The smartphone is be available exclusively on Snapdeal at a price of Rs. 7,999/- across India.
KEY FEATURES
- 64 bit quad core processor
- Android Lollipop 5.1 OS (upgradable to Marshmallow)
- 13-megapixel ISOCELL rear camera
- Face-detection and gesture capture options
- 5-inch (12.7-cm) display with a resolution of 1280x720 pixels
- 3GB RAM
- 16GB in-built memory
- Micro SD card expandable upto 128GB
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