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Yahoo door ajar, Microsoft can swoop in as white knight

Two weeks after Microsoft Corp abandoned its pursuit of Yahoo Inc, a proxy fight launched by activist investor Carl Icahn

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Software giant’s aim to create an online powerhouse remains intact; probability of a ‘friendly’ deal increases

SEATTLE: Two weeks after Microsoft Corp abandoned its pursuit of Yahoo Inc, a proxy fight launched by activist investor Carl Icahn has put Microsoft in the driver’s seat. Icahn wants Yahoo to reopen talks with Microsoft, saying the company’s board had acted “irrationally” when it rejected Microsoft’s $47.5 billion buyout offer.

Microsoft walked away from the deal earlier this month when Yahoo rejected its final offer of $33 a share, holding out for at least $37 a share.

“With Yahoo being pushed by shareholders to get back to the table, you would think it’s just what Microsoft wanted,” said Marc Weingarten, an attorney with Schulte Roth & Zabel. For its part, Microsoft has declined to comment on Icahn’s actions. A company spokesman repeated the same message that its executives have said over the last two weeks: it had moved on.

Still, Icahn has opened the door for Microsoft to swoop in as a white knight and buy Yahoo in a friendly deal without instigating the proxy battle it had threatened. “Microsoft can come directly back to the Yahoo board and save them from the proxy contest, save them from all the criticism that they are getting,” said Weingarten.

Microsoft’s motivation for buying Yahoo - to create an online advertising powerhouse to rival Google Inc - remains intact. The alternatives of a build-from-within strategy and a piece-by-piece acquisition strategy could bring significant risk.

Mergers and acquisitions experts said it would be wise for Microsoft to lie low and see if pressure from Icahn and other activist investors will prompt Yahoo’s board to turn to Microsoft with hat in hand.

“The whole strategy for Microsoft, in an M&A sense, was to say ‘fine, we take our bat and ball and go home’. You don’t want to say that and then be seen popping out of the house and looking down the block for your former playmates,” said Marshall
Sonenshine, chairman of New York-based investment bank Sonenshine Partners.
The Bancroft family, which controlled Dow Jones, balked at News Corp’s $5.6 billion bid, but the 65% premium proved too attractive for many family members to resist, especially after it eliminated the possibility of competing bids.

Similarly, shareholders may push Yahoo to accept Microsoft’s $33-a-share bid, a 72% premium on Yahoo’s share price before Microsoft went public with its hostile bid on February 1, especially if no other viable offers emerge.

Shares of Yahoo fell below $23 after Microsoft pulled its offer. Yahoo’s two largest shareholders, Capital Research Management and Legg Mason, have signalled displeasure with how the company handled negotiations with Microsoft.

In a response to Icahn, Yahoo chairman Roy Bostock defended the board’s actions and said it continues to “actively and expeditiously explore strategic alternatives”.
“What’s unusual about this is that the Yahoo board said, ‘no, this is not good enough, and we’re just going to go back to being a company’. The stock collapsed and that honked off a lot of shareholders,” said Bob Profusek, head of the mergers and
acquisitions practice at law firm Jones Day .

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