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Drunkbook: College girls immortalise wild nights on Web

When is it time to say no to the next tequila shot? “When You’ve already had a couple of bottles of Chardonnay over dinner, your make-up is smeared all over your face.”

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An increasing number of young women are documenting their debauchery online — and paying the price

LONDON: When is it time to say no to the next tequila shot? “When You’ve already had a couple of bottles of Chardonnay over dinner, your make-up is smeared all over your face.”

This is advice from a list of ‘30 reasons girls should call it a night’, a popular Facebook group with 1,80,000 members. Here, surfers can find 5,000 photos of girls in states of drunken debauchery: vomiting, inadvertently flashing their underwear, passed out in a bush, or answering a call of nature in the open.

It appears that drunken antics are no longer a source of acute embarrassment for girls; in fact boasting to the world on social networking sites is a way to gain social standing among peers.

So commonplace are drunken girls that the Oxford English Dictionary found it necessary in 2001 to include the newly-coined noun “ladette”, which describes a “boisterous, heavy-drinking young woman; a woman with a lifestyle that is more characteristic of that of some young men, usually involving heavy drinking and boisterous behaviour.”

Many photos on the site are accompanied by full names and the colleges they attend, showing a blatant disregard for the fact that potential employers could be viewing their drunken exploits.

A study by the networking firm Viadeo recently found that one in five employers now uses social networking Web sites, such as Facebook and MySpace, to research information on job candidates and to view how they project themselves.

Almost two thirds said their recruitment decisions were influenced by the contents of an individual’s profile, while a quarter said that they had changed their mind and decided not to hire someone because of what they found online.

Graduates at Yale University are being warned that keeping what may be considered a “cool” profile on Facebook could cost you your next job. Philip Jones, director of Yale’s undergraduate career services, said he advises graduates to clean up their profiles. “We’ve seen the results of not doing it, and shared our war stories with students,” he said.

Moreover, About 1,700 college students between the ages of 18 and 24 die each year from unintentional alcohol-related injuries, including motor vehicle crashes. And more than 97,000 students between the ages of 18 and 24 are victims of alcohol-related sexual assault or date rape, according to the American Psychiatric Association.

So that “30 reasons” list may provide friendly advice for those who need to be told when to call it a night.

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