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BJP’s common man scheme starts today

Samarpan Diwas or Deen Dayal Upadhyaya’s birthday on January 11 will see the launching of an Antyodaya Yojana.

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Rahul Gandhi is attracting the youth towards the Congress with his new style of politics. The fear in the BJP is that Gandhi may well run away with the party’s agenda of working for the middle class.

No wonder then, Samarpan Diwas or Deen Dayal Upadhyaya’s birthday on January 11 will see the launching of an Antyodaya Yojana. Translated to common man’s lingo, it means working for the “last man standing” in the society.

In an interview to DNA, BJP president Nitin Gadkari had admitted that he will be asking party workers to take up social causes in order to connect with people. When asked whether this was in reaction to AICC general secretary Rahul Gandhi, he denied it. “He is doing some constructive work, I don’t want to comment,” he said.

But Gandhi is worrying the BJP’s parent organisation the RSS so much that it is enough for them to reach out to premier academic institutions for more recruits.

Last month only, top RSS men including the man tipped to be the next sarsanghchalak (chief), Dattatreya Hosabele, toured IIT-Bombay and IIM-Ahmedabad. Talks and workshops disseminating information on the RSS ideology were held. Much in the same way Rahul Gandhi met students in JNU and other universities across the country.

Gadkari has also got plans to breach the generational glass ceiling in the party structure. “I will be taking some very young people in my new team, these people would be between 35 and 50,” he told DNA. "With the change in president, we don't change ideology," Gadkari said.

BJP mouthpiece Kamal Sandesh has granted the sobriquet of Vikas Purush (development man) to the party’s new president Nitin Gadkari.

In the past, former prime minister Atal Bihari Vajpayee was called Vikas Purush and his deputy LK Advani was referred to as Loh Purush (iron man) as the latter was more hawkish of the two.

Comparisons to Vajpayee aside, party insiders say that this is a deliberate attempt to move away from the debris of mandir politics to the politics of development and good governance.

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