Swedish watch brand GoS enters India, ropes in Excedo Luxuria as brand partner

Swedish luxury watch brand GoS today announced its foray in India and has appointed Excedo Luxuria, a luxury brand distributor, to retail its watches in the country.
Excedo has exclusive marketing and distribution rights for the GoS brand across the Indian subcontinent.

"GoS is a niche luxury brand in the design-driven category of sophisticated watches from Sweden and offers an exclusive selection of timepieces designed by a renowned watchmaker," Excedo co-founder Rahul Kapoor said.

The company's 80 per cent production is exported outside Europe, mainly to the US, China and the Middle East.

The partnership establishes Excedo as the exclusive retail store and online partner for GoS watches in India.