Shubhankar Mishra becomes first news anchor to launch a digital platform with NewsBook and Cricket Book

His decision to transition into entrepreneurship reflects his bold vision and determination to explore new horizons.

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Renowned TV News anchor Shubhankar Mishra has embarked on a new journey into digital entrepreneurship with the launch of NewsBook and Cricket Book, marking a significant milestone in his illustrious career. With a rich background in broadcasting, including stints at top channels like Zee, TV9, and Indian News, Mishra's decision to transition into entrepreneurship reflects his bold vision and determination to explore new horizons.

Speaking about his venture, Shubhankar shared, "After years of experience in the industry's leading channels, I felt compelled to pursue my entrepreneurial ambitions. NewsBook and Cricket Book represent more than just a YouTube channel; they are comprehensive platforms with a dedicated team of 30 individuals. Together, we have garnered a massive following of over 15 million across various digital platforms."

Initially focused on news content, Shubhankar's venture has evolved to encompass sports coverage within NewsBook. The platform offers users free access to content, with plans for additional features in the pipeline. Mishra's strategic approach caters to diverse interests, allowing users to choose from a range of content categories, including news, cricket, and more.

Beyond his entrepreneurial endeavours, Mishra's skills as a podcast host have further amplified his influence in the digital sphere. His podcasts feature interviews with talented artists, garnering immense traction and viral attention. Episodes featuring renowned personalities like Pankaj Tripathi and Anjali Arora have showcased Mishra's ability to create an engaging and comfortable atmosphere, revealing unseen facets of the guests' personalities.

Shubhankar Mishra's journey serves as a beacon of inspiration for aspiring entrepreneurs and media professionals alike. His seamless transition from traditional broadcasting to digital entrepreneurship underscores the importance of adaptability and innovation in today's rapidly evolving media landscape. As Mishra continues to break new ground, his story resonates as a testament to the limitless possibilities of pursuing one's passion with dedication and vision.


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