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Coronavirus pandemic forces Playboy to suspend magazine first time in 66 years

Playboy had considered discontinuing its magazine long before the coronavirus outbreak and the company scaled back the once-monthly publication to bi-monthly in 2017 and quarterly in 2019.

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Coronavirus pandemic forces Playboy to suspend magazine first time in 66 years
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Coronavirus, so far, has claimed a lot of victims and the latest edition to it is Playboy magazine that was founded by Hugh Hefner in 1953. 

The iconic magazine is suspending the production of its print edition owing to the coronavirus pandemic. Ben Kohn, the CEO, said in an open letter on Medium on Wednesday, "Last week, as the disruption of the coronavirus pandemic to content production and the supply chain became clearer and clearer, we were forced to accelerate a conversation we’ve been having internally. We have decided that our Spring 2020 Issue, which arrives on U.S. newsstands and as a digital download this week, will be our final printed publication for the year in the U.S."

Playboy had considered discontinuing its magazine long before the coronavirus outbreak and the company scaled back the once-monthly publication to bi-monthly in 2017 and quarterly in 2019. However, the company plans to move forward with the content on a "digital-first publishing schedule" with hopes of producing "special edition" print publications in 2021. 

"Print is how we began and print will always be a part of who we are. Over the past 66 years, we’ve become far more than a magazine. And sometimes you have to let go of the past to make room for the future," Ben added. For the uninformed, in the 1970s, Playboy magazine had a circulation of more than 7 million. Marilyn Monroe covered the first-ever issue in 1953. 

Several Hollywood celebrities have tested positive for coronavirus. Recently, Tom Hanks and wife Rita Wilson were discharged from the hospital and are under quarantine in Australia. Other celebrities who are currently battling with the coronavirus are music producer Andrew Watt, Game of Thrones actors Indira Varma and Kristofer Hivju, TV host Andy Cohen.

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