The Digital India train has left the station with all the biggies on board. But let’s not get ahead of ourselves.

From every account, it appears Prime Minister Narendra Modi’s idea of #DigitalIndia has been accepted, and with a rousing welcome no less. In the time that he has been away meeting with the head honchos of the biggest players in global technology, the great Indian populace has been portrayed as a shining opportunity for progress driven by massive adoption of digital practices.

As reported earlier today, Sundar Pichai of Google announced the planet’s single most ambitious public Internet connectivity project--to provide high-speed wireless connectivity to 400 railway stations across India. With 10 million travelers standing to gain from this initiative, it’s clearly a connectivity project on a gargantuan scale and one that has the potential to affect massive positive change.

With Google aiming to deliver connectivity to the connecting infrastructure, Microsoft is on a mission to bring it to the nodes--CEO Satya Nadella pledged low-cost broadband connectivity to about half a million villages across the country. He also announced the introduction of cloud computing based intelligence systems that aim to ‘drive creativity, efficiency and productivity across governments and businesses of all sizes.’ This would, he surmised, ‘drive more affordable products and services and access to opportunity to all of India.’

It’s a different matter that many of these villages are struggling with more immediate and pressing challenges such as water shortages and access to healthcare, but huzzah to broadband connectivity I guess.

Then of course there was the interaction between Prime Minister Modi with Facebook’s Mark Zuckerberg. In what looked like a scripted act, both the leaders almost simultaneously changed their Facebook profile pictures to the multi-hued ‘support digital India’ graphic. More intriguing was the specific wording that accompanied each of their profiles, both of which alluded to pledging support for Digital India.

Zuckerberg’s message slipstreamed the ‘connecting rural communities to the Internet and giving people access to more online services’, which rings unmistakably clear and true with their own Internet.org (now renamed to Free Basics by Facebook). Prime Minister Modi’s profile change message was more generic, indicating support of the efforts towards a Digital India.

From the intent of prompting scores of Facebook users to change their profile photo--in effect pledging their support for Digital India-this profile change initiative was a massive success. Also it has effectively triggered a massive assumption, at least in the minds of end users, that Facebook (and by extension, their Free Basics initiative) is congruous with the Digital India initiative. Let’s not forget that there is nothing, as yet, further from the truth. The two are not the same thing.

Facebook has come under much flak for not providing convincing answers to the seemingly altruistic intent of their aim to connect the underprivileged masses. From the ominous lack of the best of web resources on the Free Basics platform to the seemingly draconian method of enrolling potentially useful web services, the service does not appear as noble in intent as it makes itself to be. And this has been called out.

So with all of these far-reaching and large-scale technology initiatives rolling out in the coming months, it pays to hold them to the litmus test of the tenets of net neutrality, digital privacy and inclusion. Otherwise in the midst of all this elation it’ll be all too easy to get caught up in the moment and see these fundamental rights being pulled from right under our feet.