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Amazon in bid for whole of Lovefilm: Report

Amazon already owns a 42% stake in privately-held Lovefilm after combining its own European rental operation with Lovefilm in 2008.

Amazon in bid for whole of Lovefilm: Report

Amazon, the world's largest online retailer, has made a takeover offer for UK movie-rental firm Lovefilm which values it at close to 200 million pounds ($313 million), The Sunday Times reported without citing sources.

A spokesperson for Lovefilm declined to comment on the story , while US firm Amazon could not be reached for comment.

Amazon already owns a 42% stake in privately-held Lovefilm after combining its own European rental operation with Lovefilm in 2008 and through buying out one of the company's venture capital backers.

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