Oliver and Olivia were Britain’s favourite baby names in 2010

Oliver and Olivia became the most popular names for kids in UK this year.

Oliver was the most popular boy's name in 2010, according to a survey of 423,000 children born this year. It knocked Jack into second place after 16 years, reports the Daily Mail.

Meanwhile, Olivia remains the most popular girl's name for the third year running.

The list also suggests that TV, celebrity and news trends continue to have a major influence on what parents call their children.

Florence is becoming increasingly popular for girls, moving up 33 places, following the birth of David Cameron's daughter in August.

Ollie, which is listed separately from Oliver, emerged as the biggest male climber up 56 places to number 53, perhaps due to the X Factor star Olly Murs.

Lacey jumped from number 57 up to 37, possibly because of EastEnders actress Lacey Turner.

The highest climber in the girls' list is Bella, the same name as the lead character in supernatural romance fantasy film series Twilight, played by actress Kristen Stewart. But the first names of troubled stars Katie Price and Amy Winehouse fell out of the top 20.

Both Zachary and Zac have become more common moving into the top 80, perhaps inspired by High School Musical's Zac Efron.

Kai, the name of Coleen and Wayne Rooney's son, has jumped 10 places to number 56, despite the England footballer's indiscretions and disappointing World Cup performance.

Online parenting club Bounty compiled the list from names given to it by parents who had children this year.

An official Office for National Statistics list of names released earlier this year revealed that Mohammed, encompassing all its different spellings, was the most popular boy's name.

But it does not appear on the Bounty list because of the site's social demographic.