Oops! Huawei gets caught faking smartphone photos with a DSLR, yet again

Huawei might make good smartphones, but unfortunately, the company’s marketing and advertising campaigns have gone wrong, more than once. In a recent turn of events, Huawei has been under the spotlight for faking the Nova 3’s camera photos, with a professional DSLR camera for an advertisement.

Check out the ad below: 

Reddit user AbdullahSab3 discovered that Sarah Elshamy, an in the ad, posted photos on her Instagram page, and one of the images revealed a photographer shooting the "at-home selfie with a DSLR". Shortly after the behind-the-scene photo went viral, she took it down from her Instagram page.

Image: AbdullahSab3 (Reddit)

Though the video does not clearly state that the shots were taken with the smartphone, it is rather implied that the company used a DSLR to promote a feature present in the smartphone. Huawei reacted to the controversy and said that the ad never outright claims that the picture was shot on Nova 3 smartphone.

According to Android Police, this is not the first time Huawei has made a false marketing claim. "The company was caught photoshopping away bezels on renderings for the P8, and it was found to have posted a shot that appeared to be from a P9 on its Google+ page that EXIF data revealed to have been shot on a Canon EOS 5D Mark III," said the report.

When people discovered the Google+ image EXIF data, Huawei said it didn't really mean to imply that the photo was taken with the P9 and that the photo was shared "to inspire our community".