Microsoft has reportedly recorded one million unit sales of its latest kinect motions sensor Xbox One gaming console in the first 24 hours of its launch.

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Last week, rival Sony also reached the one million unit sales with its latest PlayStation 4 in the US ad Canada alone.

According to Cnet, the Xbox One, priced at 499.99 dollars was launched with and extravagant event that involved Brooklyn Bridge-trekking zombies, sports cars, and Roman soldiers converging upon Best Buy Theatre in Times Square. However, some early adopters have reported technical issues with the console making it inoperable and ‘bricked’.

The same issue has also been reported for Sony’s PS4 units, which the company has said has a less than 1 percent failure rate, the report added.