Rajjat Barjatya, CEO and MD of Rajshri Films is no more. The media honcho passed away on Friday evening. He will be cremated on Saturday at 1pm.

COMMERCIAL BREAK
SCROLL TO CONTINUE READING

Rajjat who is Sooraj Barjatya's cousin was suffering from cancer. The deadly disease was detected three months ago and ever since then, the family tried its best to save Rajjat but all their efforts went in vain.

Rajjat could not fight cancer and succumbed on Friday at around 8pm. Bollywood is shocked with the news of his death. Rajjat was the brain behind the company's unique marketing strategies, including the much-applauded publicity campaign for Salman Khan-Sonam Kapoor starrer Prem Ratan Dhan Payo.

Salman Khan took to Twitter to pay tribute