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Gujarat-based Dixita Wagheshwari aka RJ Dixi has a unique approach towards content creation. Read to know

Utilizing the digital space smartly, Dixita Wagheshwari popularly known as RJ Dixi, has gained extreme recognition on the internet.

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There has been a comprehensive change in everyone’s life after the progression of social media. The transition of social media from being a networking platform to a content creation platform has seen the rise of creators and media personalities in recent times. Be it actors, dancers, singers or radio jockeys, every individual is making the right noise over the web. Utilizing the digital space smartly, Dixita Wagheshwari popularly known as RJ Dixi has gained extreme recognition on the internet. The celebrated RJ has often left everyone spellbound with her impeccable communication skills.

While radio and television are mainstream platforms that influence people’s lives, social media is the latest common ground for any layman. Having a family of more than 165K followers on Instagram, RJ Dixi keeps her audience glued by being in constant touch with them. Not only she entertains her audience on-air, but the RJ has been super active when it comes to creating content. Whether it is about fitness, food, travel or any other content, RJ Dixi knows how to treat her audience

Apart from being the influential RJ that she is, RJ Dixi intends to take the route of an influencer to reach a wider audience. In other words, she is leaving no stone unturned to create content that common people can relate to. Currently working as a full-time RJ in Radio City 91.1 FM in Vadodara, she has earlier worked at Reliance Big FM in Vadodara and Red FM in Ahmedabad and Rajkot. With having groomed her skills as an entertaining Radio Jockey, she is now establishing herself as a digital creator.

The well-known RJ in the past has collaborated with reputed brands like Gujarat Tourism, Tinder and IKEA. Unlike other content creators, RJ Dixi has a different approach to creating content. Just like she entertains and makes her audience aware of the latest happenings on-air, RJ Dixi aims to create content that leaves a lasting impact on her audience’s mind. “I have been working as a Radio Jockey for almost a decade. I have always focused on infotainment, where I can entertain as well inform the listeners about what’s happening all around. With a similar approach, but following the latest social media trends, I want to educate and entertain my audience on the internet”, the RJ said.

The Ahmedabad-based media personality furthermore revealed that she aims to uplift her regional language on a national level. Elaborating about the same, she said, “Gujarat has lately witnessed a lot of creators and entertainers. To begin the innings in the world of social media, my primary vision is to create content in the Gujarati language and collaborate with Gujarati artists and brands first.” Along with her successful run on-air, RJ Dixi is simultaneously acing the game as a budding social media personality.

 

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