How India's Got Latent controversy impacts Ranveer Allahbadia's Beer Biceps, his brand deals, relation with rumoured GF Nikki Sharma?

According to influencer marketing platform Qoruz, Ranveer Allahbadia has lost over 8000 Instagram followers in the past five days ; 4205 from BeerBiceps and 4153 from his personal account. Reports of losing 2 million YouTube subscribers seem false, However, News18 confirms a drop of 40,000. Overall, he has lost 56,000 followers across platforms as netizens call for a boycott following his controversial remarks on India’s Got Latent.

Amid the ongoing controversy, Ranveer Allahbadia has spoken out about the death threats he and his family have been receiving in recent days. Sharing his distress, he revealed that individuals pretending to be patients have been visiting his mother's clinic. On Instagram, he wrote, 'I'm watching death threats pour in from people saying that they want to kill me and hurt my family. People have invaded my mother's clinic posing as patients. I am feeling scared, and I don't know what to do.'

In the era of cancel culture, where social media can shape or ruin reputations, brands are more cautious about their partnerships. Marketing experts suggest that Ranveer Allahbadia, who has collaborated with major brands like Spotify, Mountain Dew, Amazon Prime Video, Intel and Wow Skin Science, may face setbacks due to the controversy.

Speculation about Ranveer Allahbadia and actress Nikki Sharma’s relationship is growing amid his ongoing controversy. Reports claim Ranveer unfollowed Nikki on Instagram, though she still follows him. Adding to breakup rumours, Nikki shared a cryptic Instagram post, fueling breakup speculation.

Popularly known as BeerBiceps, Ranveer Allahbadia is facing intense criticism for his offensive remarks on comedian Samay Raina’s show India’s Got Latent. Multiple complaints are filed against him, Raina, Apoorva Makhija, and other judges. Despite apologising and calling it a 'lapse in my judgment,' the controversy is persisting, with social media users continuing to criticise him.