Punit Goenka, managing director and chief executive officer, ZEE Entertainment Enterprises Ltd (ZEEL), has been unanimously elected as president of the India Chapter of the International Advertising Association (IAA) for a second term. Megha Tata, managing director, Discovery South Asia, was elected vice president.

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Commenting on the development, Goenka said, IAA will continue to invest its time and energy in addressing key industry level interests in order to enhance the overall professional ecosystem.

"As one team, we will continue to roll out our intellectual properties (IPs), with an enhanced focus on regional markets. As an institution, we will also continue to play an important role in espousing cause-related initiatives, which are in line with our ethos of what's good, is good for business. It has been a wonderful experience serving such an esteemed institution and I look forward to working closely with its members for the second term. I shall continue to seek their support and co-operation and wish them all the very best," he said.

Among other office bearers included Jaideep Gandhi (honorary secretary), Pradeep Dwivedi (honorary treasurer) and Ramesh Narayan immediate past president.

The members elected to the managing committee include Anant Goenka (Indian Express Group), Abhishek Karnani (Free Press Journal), Janak Sarda (Deshdoot), M V Shreyams Kumar (Mathrubhumi Group) and I Venkat (Eenadu Group).

The IAA is the world's only globally-focused integrated advertising trade association with membership representing advertisers, advertising agencies and the media. The IAA comprises corporate members, organisational members, educational affiliates, as well as 56 Chapters with individual members and young professionals from 76 countries including the top 10 economies in the world. IAA is 80 years old and is headquartered in New York.