Union finance minister Pranab Mukherjee today called for efforts to bring awareness among rural populace about micro and crop insurance products as a way to enhance insurance penetration in the country.Mukherjee highlighted popularisation of micro insurance -- products characterised by low premium payments and lowcoverage limits-- as an effective model to promote financialinclusion."To provide a hedge against these unforeseen risks (like bad monsoon and other calamities), I would like popularisation of micro-insurance as one of the essential ingredients of financial inclusion packages," Mukherjee said at a function here.Also, there is a need to make farmers aware about the importance of crop insurance as they are heavily dependent on monsoons, he said, adding that the government has taken a serious view about the huge gap between the amount of crop loans disbursed and that covered under the scheme.

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Further, insurance companies should prepare to deal with any kind of catastrophic losses, given that India is a disaster-prone country, and explore the reinsurance market to mitigate the impact of heavy losses, he said. 

The insurance penetration in the country, which grew to 4.6% of GDP in 2009 from 1.84% in 1996, still remains low owing to factors such as lack of awareness and availability of products, he said.