BUSINESS
It has introduced a lower entry price-point for free voice and unlimited data (capped at 2GB) for 28 days at Rs 98. It has about 160 million users
Mukesh Ambani's Reliance Jio has announced 50% more data on all its tariff plans with effect from January 26, according to company sources.
Under the Republic Day offer, Jio's all existing 1GB per day packs will be increased to 1.5GB per day, while 1.5GB per day packs are now enhanced to 2GB per day. For instance, Jio's flagship Rs 399 plan will now provide free voice, unlimited data (1.5GB daily), unlimited SMS and premium subscription to Jio Apps for 84 days.
It has introduced a lower entry price-point for free voice and unlimited data (capped at 2GB) for 28 days at Rs 98. It has about 160 million users.
Besides, the telco as part of its 'Republic Day offer' will double the validity of Rs 98 pack to 28 days from the current 14 days from January 26 onwards, sources said.
"Jio will always offer more value to its customers, and offer Rs 50 lower price than competition and 50 per cent more data on its plans. As part of Republic Day offer, all existing 1 GB per day packs enhanced to 1.5 GB per day, 1.5 GB per day packs enhanced to 2 GB per day," sources said.
Bharti Airtel had recently introduced Rs 399 plan offering unlimited calls and 1GB 4G data daily with 84 days validity.
With this new offer, Jio's flagship Rs 399 plan will provide free voice, unlimited 4G data with 1.5 GB daily, unlimited SMS and premium subscription to Jio Apps for 84 days.
The Rs 98 pack at present offers 2.1 GB data at 4G speed and thereafter speed drops to 64 kilobit per second with 14 days validity.
According to Bharti Airtel MD and CEO, India & South Asia, Gopal Vittal, the battle among telecom operators is now for market share and the pressure on tariff will continue for sometime even though it is at a unsustainable level at present.
(With inputs from PTI)
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