Private sector life insurer Canara HSBC Oriental Bank of Commerce Life Insurance is focusing on increasing insurance penetration in small cities, towns and rural areas.

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"Insurance awareness is increasing. The penetration is more required in semi-urban, rural, tier II &III cities and that has been our new focus for us now," Canara HSBC OBC Life Insurance Chief Executive Officer Anuj Mathur told

(This article has not been edited by DNA's editorial team and is auto-generated from an agency feed.)