Raj Bansal, son of Dadasaheb Phalke Award Winner, Shri OP Bansal; one of the leading and prominent film distributors of Northern India, has been inducted into the advisory board of Kashmir World Film Festival (KWFF) alongside Saeed Mirza, Rajat Kapoor, Govind Nihalani, Aruna Raje Patil, etc by the festival governing council.Zee TV and Zee Cinema have been selected by KWFF as the exclusive presenting partners respectively,  for the 8th edition of the festival.

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“The festival, needed someone with a background of distribution, to work out its engagement policy for producers and directors and the production houses; and Raj Bansalji stood out to be the perfect choice, for the governing council and the festival committee,” says the marketing director, KWFF.