Bollywood
Komal Nahta says, "there are 5-7 more films whose negotiations are still going on."
Updated : Sep 17, 2020, 01:34 PM IST | Edited by : Riddhima Kanetkar
Speaking about the same, industry’s film trade expert Komal Nahta said, "When the cinemas shut down, the OTT platform extended their hand and told the producers that they would pay an extra amount over the amount that they have already promised and the producers should release the film on their platform as the cinemas are shut. The producers now got a new way to liquidate their funds that were stuck during the lockdown. If they would wait for the cinemas to reopen, a monthly interest would have been charged and as the opening of the cinema is extremely doubtful in the near future. Even if the cinemas reopen will the public really come to the theatres to see the film?"
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He further added, "The first move was made by the film 'Gulabo Sitabo'. This was the first film to release on Amazon Prime Video. Looking at this, even the other producers started releasing their films and as of now, there are 18 to 20 films that have already been released or are committed on various platforms. Apart from that, there are 5-7 more films whose negotiations are still going on. This is definitely making the producers happy as their funds are getting liquidated but along with that the cinema owners are definitely unhappy."
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