Television
'Dus Ka Dum' was unable to garner ratings for Sony TV, and so to make up for the loss, the channel has now decided to come up with this change
Updated : Jul 18, 2018, 12:35 PM IST
Salman Khan's show Dus Ka Dum, fell flat on its face, as the show couldn't attract viewership on Mondays and Tuesdays.
Bhaijaan, in June, returned to the small screen with the show, which was expected to garner massive eyeballs but failed to do sow.
Week after week, the show could not manage to get ratings for the channel.
So, to make up for the loss, Sony TV has now decided to air the show on weekends.
A source told indianexpress.com, “The channel played a big gamble airing Dus Ka Dum on Monday and Tuesday. With most of the television audience already hooked to daily shows on weekdays, their experiment fell flat. With more than half the show still in the pipeline, they have now decided to shift the show to weekends. Also, since the common man factor could not play well, Dus Ka Dum will now see only celebrity contestants. The makers are confident that the new celeb-driven format will help bring more audience.”
Keeping the new concept in mind, Vishwaroopam star Kamal Haasan, on Monday, shot with Salman for a special episode.
Television stars Karan Patel and Shilpa Shinde will also join Salman on the show in the upcoming episodes.
The source further shared that talks are currently on with Shah Rukh Khan, Rajkummar Rao, Anil Kapoor, Aayush Sharma and Warina Hussain, to be a part of the show. Other television faces will also be seen sharing the stage with Salman.
Dus Ka Dum is the Indian adaptation of popular international reality game show Power of 10.
At the launch of the show, which returned to woo the audience after a decade, Bajrangi Bhaijaan confessed that he was sceptical about taking the big jump from films to TV.
“In 2008, when the show (Dus Ka Dum) came to me, I had a very negative image in public. And I was indeed scared to show my original personality. But then I made my debut and from then I have realised that it is the most powerful medium,” he told the media.
As quoted by the website, Salman also said, “I was accepted on the big screen but then there are so many factors that make it look great and likeable. Here I was on a platform with no dialogues and only interacting with common people. I was anxious if they would like my real personality. I was a bundle of nerves when the show launched.”
We hope that the changes prove fruitful for the show!