HMD Global is setting the stage to unveil the ‘next chapter’ of Nokia smartphones at an event in Delhi. After their MWC debut, it is expected that the Nokia 6 (2018), Nokia 7 Plus, and Nokia 8 Sirocco could make their entry today in India.
HMD Global is setting the stage to unveil the ‘next chapter’ of Nokia smartphones at an event in Delhi. After their MWC debut, it is expected that the Nokia 6 (2018), Nokia 7 Plus, and Nokia 8 Sirocco could make their entry today in India.
In addition to the new line of Nokia Android smartphones, it is also expected that HMD Global will reveal a bit about its plans to launch the Nokia 8110 4G edition in India. This is expected to not only raise the nostalgia value among users, but also counter the smart feature phone – Reliance JioPhone – in India. The company will be live streaming the launch event, and we will be putting all the information in real-time on the live blog below. Follow us for the latest updates from the HMD Global-Nokia event.
12.21 PM: Two musicians play the iconic Nokia theme
12.23 PM: The musicians proceed to play Take on Me by Swedish band A-Ha. Ah, Scandinavian love! After all, Nokia is Finnish
12.30 PM Ajey Mehta, India head of HMD Global in India gives a recap of how HMD took over Nokia.
History of HMD Global and Nokia
►May 2017: Nokia 3310
►June 2017: Nokia 3, Nokia 5 and Nokia 6
►Sep 2017: Nokia 8 launches in India
►November 2017: Made in India phone - Nokia 2
12.35: Pekka Mantala, HMD Global, Chief Marketing Officer talks of what Nokia has done globally
12.37: "The Indian market is in the top three markets for Nokia. In the past 18 months, I have visited India the most during my global trip. There is a special relationship between Indian consumers and Nokia. Nokia has learnt so much from the Indian consumer"
12.40: In the past year, we have introduced 11 Nokia phones. It's not just the quantity, it has also been the feedback: Pekka
12.41: We have a loyalty base with older audience; now we target the millennials. We were told to continue innovating: Pekka
12.46: In the first 12 months, we have sold 70 million Nokia phones around the world: Pekka
12.47: 2/3rd of our buyers are under 35 years old, which means we're doing the right thing in targetting millennials: Pekka
12.48: Ajey Mehta comes back to speak on the business in India; says business in the past 8 months in India is 5X
Nokia in India
► Nokia is expanding its portfolio in 2018 across price points.
► Innovation not only in terms of tech, but also in terms of business models
► Deepen our channel presence when it comes to offline channel and
► Stresses on the Make in India programme. All the Nokia phones in India are Made in India
12.54: HMD Global’s Product Manager Pranav is now on stage to announce the new Nokia phones.
12.55: Nokia 8, 6 and 5 are running on the latest version of Android i.e. 8.1. Nokia 2 will get 8.1 soon: Pranav
12.57: Nokia price range between $85 and $750
12.59: India has 600 million feature phone consumers, many of whom want to upgrade to a smart phone. Many of them don't change because of the reliability, battery life, and stability of these low-end smart phones. Nokia 1 steps in here: Pranav
Nokia 1
►Nokia 1 features Android Orea Go edition, but it's optimised for the lower-configuration devices.
► Nokia 1 - Warm red and dark blue
► It has the XPress-On Covers
MRP Rs 5,499
Already available
New Nokia 6
► built with 6000 series aluminium. Polished for 11 hours
► Ziess Optics
►Qualcomm Snapdragon Platform. 60% faster
► Fast charging
► 3 colours: Blue, black, iron
Market: 16,999
Selling from April 6
Nokia 7 Plus
► 6 inch screen with 18x9 display
► Ceramic look and feel
► Triple Ziess lens. Main camera paired with a telephoto lens to zoom. Front camera has adaptive sensor tech with selfie. Also a pro camera mode
► 660 snapdragon mobile platform
► Two-day battery life promise
► Black copper, white copper
Pre-booking April 20
Buy on 25,999
Special cashback offers
Exclusive with Amazon
Nokia 8 Sirocco
► The Nokia 8 Sirocco runs Android 8.0 Oreo and sports a 5.5-inch QHD (1440x2560 pixels) pOLED display with 3D Corning Gorilla Glass 5.
► It is powered by an octa-core Qualcomm Snapdragon 835 SoC coupled with 6GB of LPDDR4X RAM.
► It bears a 12-megapixel wide-angle sensor on its primary rear camera, complete with an f/1.75 aperture and 1.4-micron pixels.
► This is accompanied by a 13-megapixel telephoto lens capable of providing 2x optical zoom, and featuring an f/2.6 aperture, and 1-micron pixels.
► The dual rear camera setup features a dual-tone LED flash as well as Zeiss optics, making it in fact completely identical to the Nokia 7 Plus that was also unveiled at the event.
13.13: Nifty features of the new Nokia phones include Face Unlock, Pro Camera Mode, and AI imaging capabilities.
13.19: Google’s head of Android Partner Program, Dan is on stage to talk about the partnership with HMD Global on Android One and Android Go; says Android One would be integral to the Nokia 1 smartphone to provide the smartphone experience at budget prices and feature a special PlayStore and customised apps
What is Android Go
► A powerful experience for entry-level smartphones
► With smaller app sizes, more storage space, and way more control over how your content is stored, it’s easy to see the ways Android Oreo (Go edition) helps you save.
► With fewer pre-installed and much lighter apps you get 2x more available storage out of the box. Storage issues, solved.
► Brand new apps designed for lighter updates and downloads help create more space while significantly improving performance.
Nokia 8 Sirocco
Pre-booking from April 20
Sale: April 30
Best buy: Rs 49,999
Exclusive with Flipkart
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 "HMD Global CMO Pekka at the Nokia event in New Delhi")
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