Follow us:              
You are here: HOME > SPORT > Report

Ferrari unveil new logo, retain Marlboro brand

Published: Thursday, Jul 8, 2010, 22:19 IST
Place: Silverstone | Agency: Reuters

The Ferrari Formula One team unveiled a new logo on Thursday to replace a discarded 'bar code' design that critics said represented subliminal advertising for cigarette sponsor Marlboro.

Team boss Stefano Domenicali told reporters at the British Grand Prix that the new red-and-white logo would be introduced on the cars, drivers' overalls and team uniform from Jan 1 next year.

"This is a new trademark of Ferrari," he said, adding that Marlboro would remain part of the team's official name next season.

"I can confirm that next year the team name will be the same -- Scuderia Ferrari Marlboro. No change."

Ferrari, the only Formula One team still sponsored by a tobacco company, removed the bar code design from their cars in May.

                     +    -
Share
Top stories on DNAIndia.com » Popular content »
C.
Comments  |  Post a comment
Blogs »
99 or 100?

- Jayadev Calamur
C.
©2012 Diligent Media Corporation Ltd.
D.0