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NVIDIA's GeForce GTX 1080 retires market leader TITAN X

Powered by Pascal Architecture, this graphic card can deliver up to 2x performance and 3x efficiency of TITAN X

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NVIDIA has launched the GeForce GTX 1080, the first gaming GPU based on the company's new Pascal architecture, providing up to 2x more performance in virtual reality compared to the GeForce GTX TITAN X.

Pascal offers massive leaps in performance, memory bandwidth and power efficiency over its predecessor, the high-performance Maxwell architecture. And it introduces groundbreaking graphics features and technologies that redefine the PC as the ultimate platform for playing AAA games and enjoying virtual reality.

"The PC is the world's favorite gaming platform, and our new Pascal GPU architecture will take it to new heights," said Jeff Fisher, senior vice president of NVIDIA's PC business.

"Our first Pascal gaming GPU, the GeForce GTX 1080, enables incredible realism in gaming and deeply immersive VR experiences, with dramatically improved performance and efficiency. It's the most powerful gaming GPU ever built, and some of our finest work."

Five Marvels of Pascal

NVIDIA engineered the Pascal architecture to handle the massive computing demands of technologies like VR. It incorporates five transformational technologies: Next-Gen GPU Architecture- Pascal is optimized for performance per watt. The GTX 1080 is 3x more power efficient than the Maxwell Architecture.

16nm FinFET Process - The GTX 1080 is the first gaming GPUs designed for the 16nm FinFET process, which uses smaller, faster transistors that can be packed together more densely. Its 7.2 billion transistors deliver a dramatic increase in performance and efficiency.

Advanced Memory - Pascal-based GPUs are the first to harness the power of 8GB of Micron's GDDR5X memory. The 256-bit memory interface runs at 10Gb/sec., helping to drive 1.7x higher effective memory bandwidth than that delivered by regular GDDR5.

Superb Craftsmanship - Increases in bandwidth and power efficiency allow the GTX 1080 to run at clock speeds never before possible, over 1700 MHz, while consuming only 180 watts of power. New asynchronous compute advances improve efficiency and gaming performance. And new GPU Boost 3 technology supports advanced overclocking functionality.

Groundbreaking Gaming Technology - NVIDIA is changing the face of gaming from development to play to sharing. New NVIDIA VRWorks software features let game developers bring unprecedented immersiveness to gaming environments. NVIDIA's Ansel technology lets gamers share their gaming experiences and explore gaming worlds in new ways.

"We were blown away by the performance and features of the GTX 1080," said Tim Sweeney, founder of Epic Games. "We took scenes from our Paragon game cinematics that were designed to be rendered offline, and rendered them in real time on GTX 1080. It's mind-blowing and we can't wait to see what developers create with UE4 and GTX 1080 in the world of games, automotive design, or architectural visualization -- for both 2D screens and for VR."

VRWorks: A New Level of Presence for VR

To fully immerse users in virtual worlds, the enhanced NVIDIA VRWorks software development kit offers a never before experienced level of "VR presence." It combines what users see, hear and touch with the physical behavior of the environment to convince them that their virtual experience is real.

VRWorks Graphics now includes a simultaneous multi-projection capability that renders natively to the unique dimensions of VR displays instead of traditional, 2D monitors. It also renders geometry for the left and right eyes simultaneously in a single pass.

VRWorks Audio uses the NVIDIA OptiX ray-tracing engine to trace the path of sounds across an environment in real time, fully reflecting the size, shape and material of the virtual world.

"GeForce GTX 1080 promises to be the ultimate graphics card for experiencing EVE: Valkyrie," said Hilmar Veigar Pétursson, CEO of CCP Games. "We are looking forward to bringing NVIDIA's new VRWorks features to Valkyrie to take the game's visuals and performance to another level."

Availability and Pricing

The NVIDIA GeForce GTX 1080 “Founders Edition” is available in India for Rs 63,250. It will initially be available from Asus, Zotac, MSI and Gigabyte, and subsequently with all manufacturers. From June first week onward, the cards would be available with Snapdeal, Flipkart, and Amazon, along with all key retailers across the country.

The NVIDIA GeForce GTX 1070 “Founders Edition” will be available on June 10. Custom board cards from manufacturers will be available simultaneously by end of June.

More information on the GeForce GTX 1080 and 1070 is available at www.geforce.com.

Ansel will be available in upcoming releases and patches of games such as Tom Clancy’s The Division, The Witness, Lawbreakers, The Witcher 3, Paragon, No Man’s Sky, Obduction, Fortnite and Unreal Tournament.

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