Renowned eReader making company, Kobo has finally brought its digital products to India. It partnered with Crossword, WHSmith and Croma to announce the launch of Kobo eReader devices in India.
The company has launched four devices: Kobo Touch Kobo Glo, Kobo Arc and Kobo Aura HD.
Readers will have access to Kobo’s eBookstore, featuring nearly 4-million titles across 68 languages. The eBookstore has everything from top-selling Indian authors including Jhumpa Lahiri, Ramachandra Guha and Sachin Garg to international bestselling authors like Dan Brown, John Grisham and Lee Child.
As part of Diwali offer, Kobo is offering special Diwali pricing until November 3 on two Kobo devices. Kobo Arc is available at Rs 9999 (regular price Rs 11,999) and Kobo Touch at Rs 6999 (regularly price Rs 7,999).
All the devices have USB and Wi-Fi connectivity.
“As e-commerce continues to expand and demand for digital content continues to grow, we are thrilled to be launching in India and look forward to introducing passionate Readers to our world-class digital reading platform,” said Wayne White, Executive Vice President & General Manager, Kobo. “India is in the early stages of what we believe is a 25-year transformation from print to digital reading. In partnership with some of the leading booksellers and retailers in the country, Kobo is poised to lead this transformation, by delivering a fully localized experience designed to meet the increased demand for digital content in India.”
The four devices launched are:
KOBO TOUCH – THE MOST NATURAL READING EXPERIENCE (MRP Rs. 7, 999)
The award-winning Kobo Touch eReader is equipped with an anti-glare 6” Pearl E Ink touchscreen that offers the closest experience to reading print on paper and is easy on the eyes – even in bright sunlight. The thin and lightweight Kobo Touch is highly portable and offers many ways to personalize the reading experience.
KOBO GLO – READ COMFORTABLY DAY OR NIGHT (MRP Rs. 10,999)
The front-lit Kobo Glo eReader offers the most even and adjustable ComfortLight technology to enable people to read anytime – day or night. Its durable screen and customizable fonts and page-turning features make it the perfect eReader for the most passionate booklovers. The Kobo Glo uses E Ink technology, and its no-glare XGA high-resolution 6” E Ink screen provides an experience that is just like reading print on paper.
KOBO ARC – READS YOU LIKE A BOOK (MRP Rs. 11, 999)
For Readers who want a full multimedia experience, the Kobo Arc is the perfect Google-certified, 7” Android 4.1.1 (Jelly Bean) multimedia tablet offering great ways to discover content – books, movies, TV shows, music, web pages and more. Tapestries – Kobo’s exclusive interface on the Kobo Arc – uses a cross-media engine to recommend related content based on what users ‘pin’ to their Tapestries. The high-definition display delivers crisp, sharp text and its 16 million color capability brings photos and videos to life.
KOBO AURA HD – DESIGNED FOR PASSIONATE READERS (MRP Rs. 13,999)
Kobo Aura HD offers the highest-resolution screen available in an eReader today. At 265 dpi, the spacious 6.8” Pearl E Ink touchscreen offers 30 percent more reading surface and the closest experience to print-on-paper – showcasing text and high-resolution images beautifully. The device’s 1GHz processor makes page turns fly and is the fastest eReader on the market – 25 percent faster.