Pune: To attract more voters to exercise their franchise, the district administration will be carrying out voting awareness campaign through cable TV, voice messages, Facebook, WhatsApp, pamphlets and street plays. For the first time, such a a drive has been undertaken by Government, to harness social media to increase voter turnout.
Addressing a press conference, district collector Saurabh Rao said that Pune district election observer, TVK Reddy, has instructed the district administration to harness all the ways and means to create awareness about voting among the electorate. He said that Reddy today visited the media room and also discussed election-related aspects with Rao. Taking in to account the rising number of young voters, social media and other options would be a good option to harness.
Collector Rao said that voice messages would be send alerting voters against any kind of luring and an appeal will be made to vote freely, and without any fear. The administration would send three SMSes to all the voters, appealing to exercise their franchise. He said that social media and latest technology and communication means including Facebook, as well as WhatsApp will also be used to create awareness about voting among the electorate.
Rao, who is the district election officer overlooking all the four Lok Sabha elections in Pune district, said that citizens can apply for inclusion of their names in the voters’ list till March 16. He said that after 76,000 citizens applied for inclusion of names in voters’ list under special drive on March 9, there have been more than 100,000 voters who have submitted their applications at the help centers setup at various places. All these voters, if found eligible, will be furnished with voter ID cards by April 15. The voting date for Pune has been set on April 17.