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Tata Tele sets new benchmark; voluntary penalty for poor quality

Tata Teleservices today announced that they will offer penalty 'voluntarily' to their subscribers if the quality of their services was below standard.

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NEW DELHI: Setting a new benchmark in the telecom industry, Tata Teleservices today announced that they will offer penalty 'voluntarily' to their subscribers if the quality of their services was below standard.

"We will come out with a customer chart setting more stringent quality norms compared to telecom regulator TRAI and if we fail to comply with those standards we are ready to pay penalty to our subscribers," Tata Teleservices MD Anil Sardana said.

He also announced that Tata Tele has become the number two telecom operator in Delhi and the NCR with over three million subscribers and has set an ambitious target to become top player in the region by March 2009.

At a time when the Average Revenue Per User (ARPU) is increasingly coming under pressure for all the operators due to falling tariffs, Sardana said, 'our ARPU has been increasing steadily over a period of time.'

He, however, did not specify the ARPU figure in terms of rupee for the company.

On the raging controversy over Blackberry, for which the company was denied permission, Sardana hoped that they would be able to launch the services at the earliest and said the government has taken a positive view on the issue raised by them last week.

"All we want is the level playing field. Since other operators have been offering this service to close to four lakh subscribers we also want to offer the same to our subscribers," Sardana said.

The government is likely to meet the cellular operators on the issue of Blackberry.

Sardana also said that the government approval is required not only in case of Blackberry but for all value added services.

"We have been taking the government's approval for all Value Added Services even if its takes months but the same is not true in case of others so what we want is that rules should be same for all," he added.

 

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