Mood Indigo goes hi-tech, tune in

Monday, 2 December 2013 - 9:27am IST | Place: Mumbai | Agency: DNA
In a first, visitors at IIT-B's annual fest can use RFID bands to upload pictures & locate events

Every year, Indian Institute of Technology, Bombay’s (IIT-B) annual extravaganza, Mood Indigo’s team gets the best names from across the world to be a part of the festival. This year too, they are doing just that and a lot more with technology.

To begin with, participants can this year not only register online through the website but also from an android application developed by the students.  “When we analysed the statistics from the Mood Indigo fan page on Facebook, we realised that a significant half visits the page through their mobile phones. So the team started working on a mobile website and an android application,” said Abhirath Sharma of Mood Indigo.

However, that’s not all. Visitors to the festival over the three days will also be able to upload real-time content through a wireless network using radio frequency. Mood Indigo will be the first college festival to use the Radio Frequency identification (RFID). “This not only would be a great learning experience for us, but it also paves the way for many future projects, which when combined with online social media would create unique hybrid technologies which would satisfy the new age user’s need to stay connected,” said Sharma.

Using the RFID bands, participants can register, upload pictures or locate events with just a tap.

“Use of RFID is expected to enhance the visitors’ experience. It will ensure that every person is identified. Participants can register using their Facebook user IDs and will be given a RFID band using which they can upload real-time posts,” said Tushar Saxena, technical head, Mood Indigo.

Saxena said, “We will have android photo booths on the campus and students who click their pictures can tap their RFID bands in front of the sensors. RFID can then tag the people who tapped the bands in the picture that will be posted.” The Mood Indigo team is currently in talks with a vendor to import the bands from China and develop all necessary software.

Organisers eye social media
Twitter screens are also being planned around the IIT-B campus which will display live tweets of the people about the fest. With all the technology innovations slated for Mood Indigo, the organisers are sure they will make a buzz on social media.

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