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dna celebrating World Heart Day with crowd-sourced Heart Song

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People donate heart beats to record Heart Song at the Oberoi Mall. The Heart Song will be launched on the World Heart Day on September 29
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This is a unique concept where dna will capture the heart beats of Mumbai to create music with the help of young and renowned musicians using these heart beats. This is our attempt to create the first ever crowd-sourced Heart Song to celebrate the World Heart Day.

Special high frequency Doppler machine will be installed at Oberoi Mall, on Saturday, September 20 and Sunday, September 21, from 12 to 8pm, where the heart beats will be recorded for the Heart Song.

On both the days, 10 lucky winners who donate heart beats will get a chance to win a special gift from dna.

Popular lyricist and musician Shankar Mahadevan's son, Siddharth Mahadevan, would make the dna Heart song using the accumulated heart beats of Mumbaikars.

The Heart Song will be launched on the World Heart Day on September 29.

dna would like to thank Oberoi Mall & Asian Heart Hospital for lending the support for this project.

Welcome to Heart Song area
Those interested in taking part may visit the dna Heart Song area on Sunday, September 21, and their heart beats will be recorded for this great initiative. People may share their experience at #dnaHeartSong

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