At the Godrej headquarters in Vikhroli yesterday, it was a day full of zest and young enthusiasm as 16 imaginative minds shared their dreams with as much passion and conviction as they could muster. These dreams ranged from ‘Shooting a music video in the laps of the Himalayas to building a fully renewable energy driven school for girl child in Bundelkhand’. Some adventurous, some serene and some socially inclined; the platform saw beautiful dreams unravel in unique ways.
This unique campus engagement, Godrej LOUD – ‘Live Out Ur Dream’ spanned over 9 top management institutions of India and 16 finalists were shortlisted through a rigorous process from the 733 entries. The finalists showcased their dreams to a panel of senior Godrej leaders comprising of Ms. Nisaba Godrej, Executive Director, Innovation, GCPL; Mr. Sumit Mitra, Head, Group Human Resources & Corporate Services, GILAC; Mr. Mark Kahn, Partner, Omnivore Partners and Mr. Parmesh Shahani, Founder, Godrej India Culture Lab. Along with the sponsorship of upto Rs1.5 Lakhs to help make their dreams a reality, the winners have also won themselves pre-placement opportunities into Gurukul 2014, the summer internship programme at GILAC.
Mr. Sumit Mitra, Head, Group Human Resources & Corporate Services says, “Godrej LOUD is an innovative campus initiative to identify passionate and creative young people who will be the next generation of Godrej leaders. We feel that encouraging dreams and partnering to bring them alive will be a win-win both for Godrej and these students. For the students, LOUD is not only exciting but also personally enriching and for Godrej, it is a great way to create a talent pool of passionate potential employees for years to come. This is the second edition of LOUD and we received an overwhelming 733 applications from 9 leading business schools in India and the brand is all set to get bigger and more exciting in the years to come.”
One of the winners, Gopi Reddy says, “I am extremely elated on being chosen as one of the winners who will get this fabulous opportunity to fulfil my dream. I would like to thank Godrej Group for the unique initiative, LOUD which is a gateway to live our dreams."
The initiative gave an opportunity to all the first year students of prominent institutions such as Symbiosis Institute of Business Management, Pune (SIBM), Xavier Institute of Management, Bhubaneswar (XIMB), Management Development Institute, Gurgaon (MDI), Faculty of Management Studies, Delhi (FMS), Indian Institute of Foreign Trade, Delhi (IIFT), National Institute of Industrial Engineering, Mumbai (NITIE), Indian Institutes of Management (IIM) Lucknow,Kozhikode & Ahmedabad to fulfil their dreams. Besides being enthusiastically LOUD on the campus, Godrej LOUD has been equally exciting on the social media platform. The Godrej LOUD Facebook page has become a vibrant community with 11,000+ likes and constant conversations.