Did you know that the Chinese watch Gujarati movies, French women love wearing sarees, and Hong Kong residents fancy collecting Gandhi stamps?
The eBay India Census 2010, a compilation of interesting facts and trends about the online buying and selling patterns across the country, reveals that Indian entrepreneurs sold the most books, fashion accessories, skin-care products, Indian stamps, PC games, movie DVDs, belly-dancing apparel, bed sheets and motorcycle parts to the rest of the world — approximately to 189 countries where eBay does business.
eBay India, the country’s leading e-commerce marketplace and a 100% subsidiary of global online auction site eBay Inc, on Wednesday released the third edition of its census report, that assesses activities on the site between July 2009 and June 2010.
The top five e-commerce hubs in the country are Delhi, followed by Mumbai, Jaipur, Chennai and Bangalore.
During the period, India sold most sarees, belly dancing apparel, herbal remedies, ethnic wear, car accessories, Gandhi stamps, musical instruments to France, Canada, Australia, US, Italy, Hong Kong, Germany, respectively.
Ahmedabad sells the most movie posters to international markets, while Italians buy the most bedsheets from Pune.
The report said there are 3,296 e-commerce hubs in India and there has been a significant increase in the number of hubs in rural India.
From 747 rural towns last year, there are now 1,054 rural towns that actively shop online. India’s top five rural hubs, according to eBay, are Ambalapuzha in Kerala, Sajiyavadar and Adala in Gujarat, Abdalipur in West Bengal and Kangayampalayam in Tamil Nadu.
Delhi citizens bought diamonds, mobile handsets, gem stones, wrist watches and vintage car accessories from overseas, while Mumbai bought the most music CDs, old currency notes and gadgets.
Jaipur bought the most toy trains from the US, and solitare pendants, artistic earrings, British Indian coins, and books.
Chennai saw purchases in pen drives, MP3 players, and DVR surveillance systems from across the globe.
Maintaining the image of India’s Silicon Valley, Bangalore bought the most hard discs and golf clubs from international sellers. Hyderabad bought the most sewing machines (Mumbai sold the most sewing machines in India) and military toys.
Delhi topped in selling the most Royal Enfield accessories to international buyers, Mumbai exported most movie DVDs, Jaipur sold most jewellery to international customers, while Chennai sold temporary tattoos to foreigners. Bangalore and Hyderabad exported the most electrode tubes and video games, respectively.
Muralikrishnan B, director marketing and product, eBay India, said the e-commerce business in India is growing at 30-35% year-on-year, while the growth in developed markets was in single-digits since the slowdown.
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