Mobile operator Uninor, controlled by Norwegian firm Telenor, on Tuesday said it has opened 367 new exclusive retail stores in one day, taking the overall footprint to 1,480 stores in the six circles, where it offers services.
The new outlets launched with tag line ' affordable internet for all' opened up for business in the six circles of UP West, UP East, Bihar (including Jharkhand), Maharashtra and Goa, Andhra Pradesh and Gujarat where the company offers its 'sab se sasta' voice and internet for all services in addition to 1,480 exclusive stores – the second largest among all operators.
"In one day, 367 new exclusive Uninor retail stores opened up for business in the six circles. This is a 30% expansion of the exclusive retail footprint that takes Uninor to 1,480 exclusive stores – the second largest among all operators in these six circles," the company said in a statement.
The retail store expansion includes 39 new stores in the circle of Andhra Pradesh and are now available at 350,000 retail points across six circles and 53,146 in Andhra Pradesh, says Satish Kannan, Uninor's circle business head for Andhra Pradesh.
All stores will be full service outlets that will offer all services including new connections, recharges, on-the-spot query resolution and complete assistance to all subscribers, it added.
Uninor was one of the operators whose licences were cancelled in 2012 by a Supreme Court order and the company had to buy fresh spectrum to continue operations. The company now operates in six service areas.
"We declared early this year that 2014 will be about investments, expansion and growth for Uninor. We started this with the addition of a record 5,000 new network sites and follow that up today with our largest ever retail expansion," nominated CEO of Uninor Morten Karlsen Sorby said.
The company said with the network expansion earlier and retail expansion now, it expects a significant increase in customer base that includes doubling of its active Internet users within this year.