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Coca-Cola targets Maaza to become USD 1 bn brand by 2020

All our consumer research show that Maaza is India's most trusted and loved brand," Coca-Cola India and South West Asia President Venkatesh Kini told

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Beverages major Coca-Cola India is targeting its mango fruit-based drink Maaza, which it acquired in 1993, to become a USD 1 billion brand by 2020.

"We would love to see Maaza become a USD 1 billion brand coming out of India by 2020. The brand has potential to be there. All our consumer research show that Maaza is India's most trusted and loved brand," Coca-Cola India and South West Asia President Venkatesh Kini told

 

(This article has not been edited by DNA's editorial team and is auto-generated from an agency feed.)

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