The next time you show up for a job interview or for a date, ensure that you have taken care of your body odour or else be prepared to face the consequences.
A recent survey done in four major cities has shown that body odour has emerged as a major deterrent for personal and social mobility. The survey was conducted by the Mumbai-based Centre for Health and Hygiene.
Amongst respondent in the age bracket of 22-35 years of males and females in Mumbai, Delhi, Hyderabad and Bangalore body odour has emerged as the biggest cause for social embarrassment and low confidence level amongst respondents, Director of the Centre, Shankar Shinde said.
"Feeling of shame, embarrassment, low self esteem, isolation, frustration, anxiety and depression are extremely common where body odour is present," Shinde said.
The survey highlights the growing importance of personal hygiene and its impact on personal interaction across all respondents (57 per cent of the respondents were males and 43 per cent females).
Majority of the respondents say that more and more people are now becoming aware of the fact that 'smelling good' is as important as 'looking good'. It adds to their overall confidence, Shinde said.
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