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What's new in luxury, this week

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PANERAI
LUMINOR 1950 10 DAYS GMT AUTOMATIC ACCIAIO
This watch is powered by an automatic mechanical movement and has a power reserve of 10 days. It comes in a steel case. The dial is black with luminous Arabic numerals and hour markers, the date indicator is at 3 o’clock, seconds and 24h indicator at 9 o’clock, the linear power reserve indicator at 6 o’clock. The timepiece comes with a Panerai personalised leather strap and trapezoidal brushed steel buckle.

 

CHRISTIAN LOUBOUTIN

Christian Louboutin launched #LouboutinWorld, a unique online gallery featuring beautiful images created and uploaded by the French designer’s fans. Facebook, Twitter and Instagram followers from around the world can now tag their images of Christian Louboutin’s shoes, bags, accessories and nail colour with the hashtag #LouboutinWorld, for a chance to be featured on ChristianLouboutin.com.

Additionally, offering users the chance to have their own 15 minutes of fame, Christian Louboutin himself has selected his favourite hashtagged photos to appear, in front and center, on the homepage of ChristianLouboutin.com. The designer sees #LouboutinWorld as an opportunity to share his excitement with all his fans, celebrating their love for everything from his sculptural stilettoes or handcrafted leather goods to their Louboutin manicures, but insists this is only the beginning.

To bring #LouboutinWorld to life, Christian Louboutin has teamed up with the digital platform ‘Olapic’, who specialises in collecting, curating and displaying visual user-generated content from all areas of social media and channeling them onto a brand’s preferred platform. Louboutin expressed his excitement for the project, “To me, the digital world has so many surprises. It’s full of so much energy, there is so much exchange! I am happy to be part of it via this new platform on my website, where people will continue sharing their images”.

 

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