The SIHH, also, popularly known as the Geneva Watch Fair is an event in every watch enthusiast’s diary. The event marks the beginning of the watchmaking year. Raising the curtain on the new objects d’art in fine watchmaking (Haute Horlogerie) year after year, this private and exclusive event, which took place from January 20th-24th, was a grand success. Sixteen of the most prestigious Maisons unveiled their latest products, setting an optimistic tone for 2014. This edition of the salon displayed creativity of extraordinary craftsmanship—Audemars Piguet’s Ceramic Tourbillon Concept Watch, Van Cleef & Arpels’ Midnight Planetarium Poetic Complication, IWC’s Bronze chronograph divers watch, Panerai’s Left Handed Luminor 1950–3 day watch, A.Lange & Sohne’s Terraluna. From the most simple to the most complicated, the new creations exhibited a perfect blend of traditional and contemporary, thereby reinventing themselves. As fascinating as ever, a large focus was on women’s watches—Ballon Bleu de Cartier Floral-Marquetry Parrot Watch, Vacheron Constantin’s India-inspired Métiers d’Art Fabuleux Ornements and more. The SIHH staged an exhibition, Horology, a child of astronomy through which the creativity, culture and history of time measurement were brought to the fore. This exhibition unfolded how watchmakers have succeeded in capturing the infinitely vast within the confines of a timepiece through astronomical complications.
“Horology, a child of astronomy, is our tribute to the infinitely vast, which is expressed by particularly ingenious means through horology’s infinitely small,” said Fabienne Lupo Director of the SIHH.
Most of the brands chose to remain focused to their core and introduced fewer products, while experimenting with serious innovations in the world of complications. Another interesting trend was watches with Moon Phase and complicated watches for women. Innovation with newer material continued to rule.
In the next few editions of DNA of Luxury, we will bring to you the trends in fine watchmaking for 2014.